AMZTools #10: Helium 10 turns 6yo, Amazon partners with Rural Small Businessess and more

Done! we hit another milestone and we are now delivering this newsletter to +300 subscribers. Thanks a lot :_)

📰 What you need to know

• The World’s Largest Retailers 2022: Pandemic Helps Amazon Cement Its Lead

• Amazon recruits rural small businesses as delivery partners

• “Amazon Prime is going to build an audience for the NFL”, NFL Commissioner Roger Goodell says

• How Amazon Could Speed Up By Dumping USPS

• Lady Gaga’s Beauty Brand Gives Up on Amazon

• Amazon gets serious on drone delivery. Just in the last 5 months, they filed patents on aerial vehicles such as Aerial vehicle delivery location, Hexagonal ring wing aerial vehicle and Aerial vehicle airframe design and manufacturing

Jon Elder | Amazon FBA | Private Label Expert @BlackLabelAdvsr

Amazon is carrying out over 12,000 drone tests in 2022. 1 hour delivery will happen in the next five years. Also, say goodbye to beautiful skies in urban areas.

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👀Recommended reads

• Check Jungle Scout’s 2022 Amazon Advertising Guide for Sellers

• The Dark Side of Selling With Amazon FBA No One Talks About

• Chinese Sellers Overrun Walmart Marketplace

• Despite being the most downloaded app in the US, Shein sales growth slows, testing $100 billion valuation

• Shopping Experience Scorecard: Google’s New ECommerce Tool

• Discover how Jellyfish is using Amazon Marketing Cloud to help their clients

• McKinsey’s on How US consumers are feeling, shopping, and spending and what it means for companies

• Introducing Shopify Audiences: The Marketing Tool Independent Merchants Need Now

• Matt Taddy, VP of Amazon’s Private Brands business, coauthors Modern Business Analytics book

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🧐 Recommended tools

Helium 10 turns 6 years old

It seems that I’ve been using H10 forever but, nope, it’s only been 3 years and they just turned 6 years old. How amazing is that for such a niche tool? Congratulations to the team :)

And, of course, to celebrate it, they just launched 20% off for 6 MONTHS of Helium 10 Platinum or Diamond plans

FBA Excel

Well, this is some next level stuff. What if I told you there’s a way to manage Amazon PPC, metrics, monitoring, accounting and keyword researching directly from an Excel file?

Meet FBAExcel, which includes:

• Amazon PPC management and metrics tool for Sponsored Products & Brands and (soon) Sponsored Display including Bulk new campaign creation and bulk negative keywords and ASINs

• Metrix Management including track sessions, CVR, PPC metrics, sales, keyword rankings, profits…

• Book accounting: comprehensive Amazon accounting platform that automates your P&L

• Economix tool: detailed calculator including COGs, estimated return rate, ACoS, TACoS, Profit, Margin, ROI…

• Logistix manager: Amazon inventory + 3PL inventory, forecast stockouts and reorders

• And more!

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See you in 15 days!

Best,
Jordi Ordóñez at jordiob.com